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Voila! Held
in conjunction with the upcoming festive season, the kick off of IDEAL®’s
Cooking Showcase with Chef Dato’ Fazley also saw the unveiling of IDEAL® Full
Cream Evaporated Milk’s new label which carries a contemporary and refreshing
look.
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Shah Alam, June
17, 2016 – With the aim to
inspire Malaysians in savouring the pleasures of the good life and perfecting
the art of indulgence, IDEAL® Full Cream Evaporated Milk teamed up with
Celebrity MasterChef Dato’ Fazley Yaakob in a series of cooking showcases, with
the first session kicked off at AEON Mall Shah Alam today.
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Chef
Dato’ Fazley is whipping up his signature Fiery Creamy Smoked Chicken Pasta
co-created with IDEAL® Full Cream Evaporated Milk at the recent IDEAL® Cooking
Showcase with Chef Dato’ Fazley at AEON Shah Alam. Looks Yummeh!
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Held in conjunction with holy month of Ramadhan and the upcoming Hari Raya festive season,
the highlight of the event was the sharing of new recipes that showcased the
rich creamy taste and texture of IDEAL®, known for its gift, as an
international pedigree, for producing high quality and superior culinary
experiences. Invited guests at the event also witnessed the unveiling of IDEAL®
Full Cream Evaporated Milk’s new label.
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Group
photo at IDEAL®’s Cooking Showcase with Chef Dato’ Fazley were (from left) Ms. Eileen Chan, Category Head of Condensed Milk, F&N Dairies; Mr.
Lai Ming Kong, Senior Vice President of Domestic Commercial Operations, Fraser
& Neave Holdings Bhd; IDEAL®’s brand ambassador Chef Dato’ Fazley; Mr.
Jauhar Munir, General Manager of Marketing, F&N and Mr. James Chean, Vice
President, Strategic Business Unit (Central & North), F&N.
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Commenting on collaborating once again with Chef Dato’ Fazley, Category
Head of Condensed Milk, F&N Dairies, Ms. Eileen Chan said, “With IDEAL®, we are committed to
inspire gourmet creations and setting gold standards in sweet creations. Through the cooking showcase and story Dato’
Fazley shared with us today, we hope our guests, including members from “Persatuan
Wanita Inspirasi Negara” walked home with some inspired moments; to empower
Malaysian women”.
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| Chef Dato' Fazley was being interviewed after winning the "Chef Selebriti Pilihan Online" award during #apo2016. Source: Youtube |
Chef Dato’ Fazley
who recently won the top award at “Chef Selebriti Pilihan Online”
shared, “IDEAL® is my perfect partner, whether it’s baking for special
occasions or cooking for my family. This year, more new dessert
recipes have been created to delight IDEAL® fans, such as the Banana and Peach Crumble with Vanilla
Sauce and Creamy Corn Pudding with Desiccated Coconut. The secret ingredient
used to enhance the recipe’s full cream goodness and aroma is of course
none other than IDEAL®. I’m
honoured today to be invited by IDEAL® to demonstrate three new recipes that
featured perfection whilst sharing my life journey which in many ways is
like IDEAL®, flavourful
and imaginative”.
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Teaming up with IDEAL® Full Cream Evaporated
Milk for the second year, Chef Dato’ Fazley expressed much delight as he
presented his 3 new recipes (Fiery Creamy Smoked Chicken Pasta, Banana and
Peach Crumble with Vanilla Sauce, and Creamy Corn Pudding with Desiccated
Coconut) co-created with IDEAL® to all invited guests at the cooking showcase
held recently
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“With the coming Hari
Raya Aidilfitri, many families will be hosting open houses to receive and
entertain neighbours, family and friends. We hope our new recipes will add to
the festive cheer and delight them with the feeling of sharing and abundance.”
concluded Eileen.
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Chef
Dato’ Fazley’s signature Fiery Creamy Smoked Chicken Pasta. The fiery sambal
infused with the creamy goodness of IDEAL® Full Cream Evaporated Milk, is an authentic and truly Malaysian
dish. Can't wait to try this recipe out soon... =)
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The
Banana and Peach Crumble with Vanilla Sauce co-created with IDEAL® Full Cream
Evaporated Milk is both appetizing and flavourful. Enveloping the banana and
peach with a dash of cinnamon, IDEAL® perfectly complements the essence of the
dessert, a truly superior culinary experience.
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One
can almost taste the rich creamy goodness and texture of the Creamy Corn
Pudding with Desiccated Coconut. The combination of IDEAL® Full Cream
Evaporated Milk further enhanced the natural sweetness and aroma of the corn
pudding, a perfect festive season accompaniment to delight the palate of your
loved ones.
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IDEAL® and its brand ambassador Chef Dato’ Fazley will be embarking on
a series of cooking showcases around Klang Valley, beginning May 14 to showcase
new recipes co-created with IDEAL®. Brochures featuring the tempting new
recipes are available at all major hypermarkets.
